Is it science or just communication?

This week, I attended a national meeting about patient centredness and was inspired by the work across the NHS to transform care: empowering patients to control their own health and wellbeing; engaging them by increasing their motivation for healthy behaviours and enabling them by providing opportunities and planning to make positive changes.
I reflected on what our Change Exchange volunteers were doing in Uganda and Mozambique and how much of the work was similar to the work on patient centredness across NHSE. Our volunteers are taking cutting edge behavioural science and translating it, at the front line of health education, to increase understanding of what drives people to do health threatening or health protective behaviours. At the same time, they are studying their activities to add to the body of behavioural science knowledge.

I thought about what was at the heart of learning to be more patient centred and learning to empower, engage and enable people in self care and it is, of course, communication. I don’t mean “skills” but I mean genuine communication: people coming together to understand each other.

As our volunteers reflect on what has been successful in their translation of behavioural science I feel sure that it will be about the deeper understanding of people that the deeper understanding of behaviour facilitates.

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